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Tips to Create an Online Shop Logo That Is Contemporary and Cool

The market has gotten quite competitive for the online business because of which they need to create an online shop logo that is distinct, contemporary and cool. Below mentioned are few of such tips.

Author: Tammy Becker
Date: Jan 31, 2012 - 5:13:52 AM

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A good logo design is a company’s best friend. It can convey the message that you want to the target market. It can also subtly keep reminding the customers of your presence in the market.

The market has gotten quite competitive for the online business because of which they need to create an online shop logo that is distinct, contemporary and cool.

Below mentioned are few effective tips that will help you create a brand mark that is personal and individual.

1. Create Distinct Images By Comprehending your unique selling point in the brand mark :

A factor that can set your online business apart from the rest is by using your company’s or products unique selling point into your brand mark but this is not as easy as it sounds. Your emblem should also be a reflection of your business line. The process for creating a symbol that reflects both is very simple. Make a list of the characteristics that make your company or products different from others. Then accompany each of the characteristic with an image. Then Google ‘online business logo’ and try to see the images that companies have normally used in their brand marks. Then create an image of your own where you will take an image from each of the two lists. Here, you need to make sure that there is only one central image that you have created for your business symbol because if you use more than one image, your emblem will look complicated and unmemorable.

This should give you an emblem that is unique yet familiar.

Idea:

The latest trend in the online business emblems is the use of an image of the world or the color green. The image of the world represents a global touch of your business and the color green signifies that your company is ecologically friendly; both of these factors have been quite successful in appealing to the customers.

2. Make sure that the image in your emblem is multi dimensional:

Use effects like the 3 dimensional effects or the paper folding effect in your trademark. They look contemporary, attractive and real enough to touch. Use the effects according to your business nature. For example, if your are creating a machine shop logo, then you can use the 3 dimensional effects or if you are creating a business logo that caters specifically to the children then you can use the origami effect.

3. Make sure that your business symbol consists of bright and attractive colors whereas the background is light:

Create your emblem with bright and eye catching colors so that it looks good on the computer screen and is clearly visible from a distance. But make sure that the background of the symbol is light or white so that the central focus of the image can remain on the image.

In conclusion, make sure that the brand mark that you create for your online business is so distinct that it is distinguishable from the crowd.

Tammy becker is a professional designer in logo design consultant. Writing on Animal logo blog is another activity of her that she enjoys the most.

View all articles by Tammy Becker

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