Brochure Printing Labor Day Design Tips
Labor Day represents an excellent opportunity for a brochure printing campaign to draw new customers to your business. Labor Day is a holiday that celebrates the hard work of the American workforce.
Author: Kaye Z. Marks
Date: Jan 28, 2010 - 11:09:28 PM
Labor Day represents an excellent opportunity
for a brochure printing campaign to draw new customers to your
business. Labor Day is a holiday that celebrates the hard work of the
American workforce.
So make sure you incorporate these design elements into your Labor Day brochures.
Colors
Labor Day has a unique color scheme that many people forget. For
example, most unions – a key reason that we celebrate Labor Day –
incorporate dark gray and dark blue into their color schemes.
Incorporate into your printing process the reds, oranges, and softer
blues that also connect with the autumn tones that Labor Day is usually
associated with.
Patriotic
Of course, Labor Day is also an American holiday, so incorporate
patriotic themes and colors into your brochure printing campaign. You
cannot go wrong with red, white, and blue background colors and other
patriotic elements. Do not be afraid to remind your customers that your
business is “Made in the U.S.A.” and to support local businesses.
Action!
Make sure to incorporate a call to action in your message. A Labor Day
sale is a common promotional technique to get people into the store.
Consider cooking hamburgers and hot dogs while throwing a football
party. These are just a few ideas, so get creative and give your
customers a reason to get out of their houses and into your store on
Labor Day.
Folds
Brochure printing creates a unique opportunity to incorporate different
kinds of paper folds. Different folds allow your customer to be guided
through a process and to present information in smaller phases. Folds
also give you the opportunity to develop brochures on larger format
paper. 9X12, 11X17, all the way up to huge 33.75X11 are all large
format brochure printing sizes that can easily be folded and still give
your customer a compact brochure.
Kaye Z. Marks is an avid writer and follower of the developments in brochure printing industry that help businesses in their marketing and advertising campaigns.
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