Press Releases
HouseMaster Announces 2007 Annual Franchisee Conference
By Eson Kim
Oct 31, 2007 - 1:18:27 PM

Bound Brook , NJ – HouseMaster, the oldest and most respected home inspection franchise system in North America, will host its annual “Go The Distance with HouseMaster” conference for franchisees on November 13-15, 2007 in Philadelphia, PA.

Franchisees Grow Together

HouseMaster believes education is critical for customer satisfaction and ongoing success in the home inspection business. The annual conference works to reinforce what franchisees and their staffs have learned in their previous training and introduces them to new topics appropriate for their stage of development.

At this year’s conference, attendees will gain insights into HouseMaster’s 2008 Marketing Program, learn new risk management strategies, become better inspectors via technical sessions, sharpen communication skills with Dale Carnegie and much more.

The conference programs center on the customer experience and HouseMaster’s commitment to simply doing things better. Special recognition, including an award for “Inspector of the Year,” will be given to home inspectors who exemplify HouseMaster’s high standards of quality, expertise and customer service.

The conference also presents the opportunity for franchisees to meet with staff members at HMA or veteran HouseMaster franchisees who have personally weathered a down market before. While other home inspection businesses may have trouble navigating through slower business cycles, HouseMaster franchisees are a part of an organization that has done so before with success. The history and experience of our franchisees – particularly those who regularly attend conferences – grants HouseMaster a distinct market and operational advantage over competitors.

Inside Search Engine Optimization

Additionally, franchisees will hear more details about HouseMaster’s Search

Engine Optimization (SEO) program, a new opportunity to effectively promote business and build awareness.

Current SEO project participants will be available at the conference to speak about their SEO experiences. HouseMaster’s SEO provider will also be on hand to discuss the results of the project and how additional franchisees can get involved.

HouseMaster franchisees may register by logging onto the InfoEx and clicking on the 2007 Conference Icon, which connects to the conference Web site.

About HouseMaster:

HouseMaster is considered the most experienced home inspection business, with a network of independently owned and operated franchises in more than 365 markets across North America. In operation since 1979, HouseMaster has collectively performed nearly 2 million inspections, consistently delivering high quality service, innovative industry practices, and solid business leadership. For more information, visit www.housemaster.com or call 800.526.3939.

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Contact:

Eson Kim

Communications Manager

HMA Franchise Systems, Inc.

800.526.3939

eson.kim@housemaster.com