2010: the year of the iPad - The year that is coming to an end has brought one of the most interesting novelties in the field of electronics and technology: the iPad.
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The year that is coming to an end has brought one of the most interesting novelties in the field of electronics and technology: the iPad.
Author: Francesca Tessarollo
Date: Nov 2, 2010 - 5:59:29 AM
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At the beginning of the year all the specialized blogs
and websites reported the news of the presentation of the iPad, a new and
innovative instrument. The official presentation of the tablet computer
produced by Apple took place, more precisely, on the 27th of January
2010 on the stage of the Yerba Buena in San Francisco and has been carried out
by Steve Jobs, the president of Apple, who showed the new product during a
conference in front of a group of 600 selected analysts and journalists coming
from all over the world. The presentation of the iPad took place after a big
media campaign, which had stimulated the curiosity of the technology and
electronics addicted, making letting out only few indiscretions, but no certain
news. With the official presentation of the product the mystery has been unraveled, and the whole world has
had the possibility to view the Apple product, its multi-touch 9,7-inch
monitor, its liquid crystal display and its various functions, like web
browsing, sending e-mail, reading e-books, online newspapers and magazines,
watching movies, videos and photos, listening to music and so on.
About 3 millions pieces of this small jewel of
technology, which has been conceived for a long-range diffusion, were sold in
the first three months after the launch. The success achieved by the iPad has
caused many doubts about the possibility it had to replace the PC completely,
invading its market, but the first data regarding the sales of PC and iPad
reveal that the dominant trend is not replacing the old PC with the more modern
instrument, but using both. 90% of the iPad that have been sold, indeed, are
added to, and do not replace, the more “ancient” electronic instruments, which
can already be found in the consumers’ houses. This is what emerges from the
“iPad Owner Survey”, a study carried out by the society Npd to analyze the
impact that the innovative tablet has had on the market of computers. The data
that have been gathered show that only 13% of the iPad and 24% of the e-book
readers that have been purchased have replaced the pc. Another interesting data
regards the connection between the iPad owners and those who have other Apple
products: 48% of the people who have bought the tablet were already Mac fans,
while 38% also have an iPhone.
As far as the challenge between iPad and other
technological instruments is concerned, the competition will probably be
between iPad and other similar items, like netbooks, notebooks, e-readers, and
in future between iPad and other types of tablets. The iPad can be seen as a
pioneer product of a new market that will expand in the future, also due to
other competitors.
The first decade of the new millennium is coming to an
end, let’s get ready to welcome a new decade that will probably bring even more
technological innovations than the previous one.
By Francesca Tessarollo with novità
fotocamere. Visit
novità
tecnologia, informazioni
tecnologia.
View all articles by Francesca Tessarollo
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