You are here: DIME Home > Advertising > Make The First 5 Seconds Of Flyer Exposure Count


Make The First 5 Seconds Of Flyer Exposure Count

For flyer printing, the first five seconds is important in marketing. It is the stage where a reader judges the flyer and see if it is worthy of his or her full attention.

Author: Kaye Z. Marks
Date: Jun 16, 2011 - 2:52:16 AM


Printer FriendlyPrinter friendly page

For flyer printing, the first five seconds is important in marketing. It is the stage where a reader judges the flyer and see if it is worthy of his or her full attention.

In this special guide, I am going to teach you how to make those first five seconds of exposure count. Here are the things that you should do to make sure that each person continues on reading your full color custom flyers well beyond those initial five seconds.

1. Use a text lead that draws in your target readers – One of the initial elements that people look at is the text lead or headline. To make those five seconds of initial exposure count, you should always compose a text lead or headline that draws people in. Typically, the best headlines are the ones that do not tell the whole story. For example, you can have a headline that says discover three ways to lose fat without lifting a finger. This is a great headline because it tells people what the material is all about and it drives them to read more to get all the information they want. In less than five seconds, you can hook people into reading the whole copy easily.

2. Place a head-turning or attention grabbing picture – Another important element to make those initial five seconds count is to place a head turning or attention grabbing picture in the main head or cover. Initially you will want your image to be beautiful or pretty of course. However, besides that, they must have a head turning quality that makes people remember what they are all about. It must be original and of course must have REAL emotion that really strikes a nerve with your readers. It must either shock, awe or provoke people into a reaction that they will never forget. This lets readers remember within the first five seconds of exposure.

3. Use the right color scheme to set the right mood for readers – It is subtle, but also important for you to pay attention to the color scheme of your marketing flyers. In those early five seconds of reader exposure, most people tend to absorb the initial tone and mood of the thing they are reading. To make those initial seconds count and help people get into the right mood of actually responding, it is best to encourage a positive and energetic mood. This means using brighter and warmer colors that encourage action and excitement. Try to use colors like yellow, orange, and lighter shades of blue, green and red to achieve this level of emotion. With the right mood, you can hook the right people into responding to your offer.

4. Impress your readers with the highest quality prints – Remember that first impressions last. That is why it is best to impress readers by having only the highest quality prints. Try to hire a professional flyer printing company and of course choosing the best paper and ink options for the printing itself. With high quality and relatively expensive copies, people should be more inclined to read and even keep them since were well made. So make that initial five-minute impression stick with better materials.

5. Encourage readers to read on because they will gain more benefits – Finally, to make those five seconds initially useful, always have an element that encourages readers to read on for more benefits. This should be prominently displayed at the front so that readers can be hooked well after the initial five seconds of exposure. This is something that you should never forget since this can actually determine success or failure.

Now you know how to make those initial five seconds count. The better you are at the first five seconds with your flyer design, the more returns you will get per piece of color flyer.


Kaye Z. Marks is an avid writer and follower of the developments in flyers and flyer printing that help businesses in their marketing and advertising campaigns.



View all articles by Kaye Z. Marks

Link to this article:

Code to copy: <a href="http://www.dime-co.com/advertising/Make-The-First-5-Seconds-Of-Flyer-Exposure-Count.shtml">Make The First 5 Seconds Of Flyer Exposure Count</a>




Related Articles...

Eight Tips for Hiring a Video Production Company

Jun 21, 2011 - 1:36:13 PM

The accompanying 8 tips will assist you to get the right company. The tips will halt you from producing any pricey errors.... [Read the full story]

How To Get Fast Results In Flyer Marketing

Jun 20, 2011 - 10:32:34 PM

Do you want to get faster results in flyer marketing? Well, let me tell you what you need to do to get those results in a quicker and better way.... [Read the full story]

Expert Reminders On Modern Marketing With Flyers

Jun 17, 2011 - 6:51:56 AM

Flyer printing in the modern age is not your typical print marketing scheme. You do not just give those away and hope that they impressed the reader.... [Read the full story]

Make The First 5 Seconds Of Flyer Exposure Count

Jun 16, 2011 - 2:52:16 AM

For flyer printing, the first five seconds is important in marketing. It is the stage where a reader judges the flyer and see if it is worthy of his or her full attention.... [Read the full story]


Newest Articles in Popular Topics:

Business & Marketing Computers & the Internet Entertainment Health & Fitness
Finding Ways To Save Money And Maximize Revenue In Business
Cooper's Golf Park Tees Off Their New Website
Fiinovation Adjudged CSR Team of the Year & Caring Company at World CSR Day
Reasons Why Kale Realty is the Best Real Estate Firm in All of Chicago
Montreal Tech Startup Kangaroo Rewards Launches Mobile Loyalty Program for Local Merchants
It is time we break out of the SEO Shelter
3 Strong Reasons You Should Start Your Own Blog
Evolve Your Career With CompTIA A+ Certification Exam
High speed VMware Backups - Powered by UltraBlaze() from Vembu
Things to Consider When Selecting a Domain Name for Your Website
Fling Boom "Launches" This Holiday Season
Beautiful Abstract Canvas Art is Up for Grabs
Buying Art as a Gift: Tips From an Expert
Complete Guide to the 2014 Gatlinburg Fine Arts Festival Released by Jackson Mountain Homes
Learn Blues Music Online-Alternative to Traditional Piano Lessons
Causes and Treatment of Acne
What Type Of Constipation Home Remedies Are There?
Manual Wheelchairs: Buying One
Instant Facelift with Dental Implants
Lasik Surgery Leading Correction Of Vision Issues

Home & Family

Shopping

Sports

Travel
Enhance Your Learning Experience Through Best Responsive Elearning Development Tools
Best Apps for Learning German
Esvees is Cranbourne's Elite Hair Dressing Company
Ozone Generator
Practical Tips When Choosing Gates and Gate Openers for Your Home or Business
Why Cases are Required for Mobile Phones?
Are Dealership Services Worth It?
2015 Jeep Grand Cherokee Named Must-Shop SUV for Towing from AutoTrader.com
Online Selling With An Appraisal Advantage
Macsome AudioBook Converter released New Version V2.0.4
Aditi Ashok signs off with a double
Softball Coaching: Avoid Becoming A Nattering Nabob of Negativity
Softball Coaching Tips - The Funnel Approach
Pick Up Specialized Advice on Jumping Exercises Which Are Highly Effective
Vertical Jump Training Tactics to Increase Your Athletic Performance
Tips for Choosing the Right Paris Short Lets
Hostels - the best choice for working womens and college students
Perfect holiday? Book a cruise and sail in Croatia!
Say Aloha to Your Best Vacation Ever with Kohala Coast Properties
The Perfect Guide for a Fantastic Family Trip to Kansas City

 



Follow & Share Your Favorite Video Articles

Tell a Friend About This Site



Chamber of Commerce - on the Web logo



Subscribe to the eMarket SmartsTM Newsletter in order to keep up to date with what's happening with dime-co.com, get the emails on new video articles, featured articles, and more. Your privacy is always protected. We never rent, sell or trade your private information

:
:

Service provided by GetResponse Autoresponders


Recommended Associates


Latest Articles in All Categories


Putting Up a Small Commercial Printing Business
So You Might Be Unemployed And Desire To Become A San Francisco Real Estate Investor Now
Meditation and Mindfulness: Dealing With Emotion
CPA Websites: Five Essential Ideas for Composing Convincing Articles
Set Goals In Order to Come Up With Your Action Plan
Is the Air in Your Home Safe to Breathe?
Coarse Fishing Tackle Review: The JW Young 13ft Trotter Rod
Section 1031 Exchanges For San Diego Real Estate Investors
Phoenix Real Estate Investing For Highest Possible Earnings
Legendary are the Volk Racing TE37 Wheels
Developing the Next Generation Wall Station (ChaseDesk™) for Healthcare - A Case Study
What are step down transformers?
Introducing Sharehype, the Revolutionary Tool for Online Marketers
Rewards To Shopping For Austin Real Estate On The Web
Hydroponics for Beginners



Do you write?

Would you like submit your articles and have them approved on a priority status? Find out more about how you can become a Priority author for pennies a day! Click here.

Dime-co.com Home
  • Business (9328)
  • Computers & The Internet (5740)
  • Entertainment (1348)
  • Family (958)
  • Finance (1963)
  • Health (4246)
  • Home and Living (6670)
  • Marketing (6113)
  • Shopping & Product Reviews (2624)
  • Sports (694)
  • Travel and Vacations (1689)
  • Video Articles (1)
  • Editors Pick (1)