Increasing engagement on websites methods - Most engagement tools like hyperlink, buttons, blogs links etc. actually drive the user away from the webpage and thus reducing the stickiness. The best way of increasing engagement on website is to give the user a say in the running of things.
You have started a
business of your own and to advertise your service you have paid and
gotten a website designed. This a good start. The next concern is to
increase the traffic on your website. Also not just increasing the
traffic to your website is important it is also important to covert
the traffic into your customers for your product and services.
Therefore you need to provide a very user-friendly website. You can
optimize your website search through various search engine
optimization methods offered by web designing companies.
The next thing that you
need to see that visitor to your website stays on your website for
long time. The longer the visitor stays on your website there are
better chances that he/she will buy your services. In other words you
need to increase engagement on website. You need to increase
engagement and stickiness on your website. Though the words sound
similar but they are two different things. Stickiness is the amount
of time the visitor stays on your website pages while engagement is
the amount of time the user is involved in doing something on the
website. Most engagement tools like hyperlink, buttons, blogs links
etc. actually drive the user away from the webpage and thus reducing
the stickiness. The best way of increasing engagement on website is
to give the user a say in the running of things.
You can have a feedback
form of your service offered where people like to interact and
discuss various issues related to the product or service offered.
This not only helps improve your product and service but also helps
in increasing engagement on website. Another method to increase the
engagement on the website is to use your website for reviews. This is
very new method but is gaining its importance as the user generated
reviews lend credibility to the website at the same time making the
user feel like a part of the story. All you have to do is submit your
website to a website review blog or site and let the users do the
rest. There are wordpress plugins which help in increasing the
interactivity, thereby increasing engagement on website. There are
many innovative ways that are being used for increasing
engagement on websites apart from the ones mentioned above and
also new ones are being discovered.
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