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5 Vital Features to Update in Your Flyer Printing

Read on and learn the important things that you need to update to have the best new marketing flyers for this year.

Author: Brad Kartel
Date: Jan 8, 2012 - 10:15:55 AM

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This is your important list of features for flyers that you will want to update for 2012. Your cheap flyers will need all these updates for the New Year, if you ever hope to have them perform well in these new marketing environments.  That is why it will be good for you to reach each item below and start apply them to your own setup for flyers.

Particularly, try to remember all the key optimization tips for flyer printing and specific design and content tricks below. These will improve your designs immensely, making these prints more adapted quickly to the New Year marketing scene.

1. The template – Most templates for flyer or leaflet printing are pretty simple, standard and ultimately boring.  That is why for your 2012 flyers, the key update for its color printing procedure is of course to use a new template.

Instead of using the typical rectangular shape and form, along with a standard size, you might want to use a more alternative template that is not commonly used by people. Doing this gives you a key advantage in marketing for the next year as your cheap flyer printing becomes totally visible with its new form and look.

2. The marketing angle – When it comes to the concept behind these flyers , you will want to update the actual marketing angle or selling proposition that you are using. While you might already have a fairly effective marketing angle or concept last year, this does not mean that it will work equally well this year.

It is better to study again your markets, and if possible try to recompose a new concept and angle that will probably work better this New Year 2012. So do a little bit more brainstorming and try to get new concepts when you are printing cheap flyers.

3. The headline – In terms of actual content, one of the key features that you will want to update before you hire those flyer printing services for mass production are your flyer headlines. Everyone will of course likely read the headline of your custom flyers first, and if they only see the common type of marketing spiels and slogans there from last year, they won’t be particularly keen on reading the rest of your flyers. That is why it is important for you to update the headline and make sure that it presents something new and fresh that many readers will be interested in.

4. The graphics – It will be critical for you to also update the graphics that are present in your color flyers. Using the ones from last year is not recommended of course since they have already been “used” and will be somewhat “old”.

Also, it would be good to enhance those graphics to make them more trendy, following the typical changes in digital design graphics today. With fresh looking graphics, your flyers should be more appealing to people, getting them picked up a lot more readily.

5. The dominant colors – Finally, you will want to update and change the dominant colors in your flyers. First, try to as those flyer printing services if they offer printing flyers with a specific colored paper.

Besides that, you will want to change some parts of your flyer color scheme to make it look more intense, bright and of course highly appealing. Your aim is to have a flyer that still has your unique theme, but is totally new and better looking for a fresh new marketing campaign. So experiment a bit and try to use more different colors.

So those are the features that will need your attention for this New Year with regards to your flyers. Once you do these updates, you should have the best new marketing flyers primed for the new marketing environment of 2012.



Learn more about flyer printing - http://www.printplace.com/printing/printing-flyers.aspx

Brad Kartel is a marketing executive whose passion is helping business owners build their campaign through investing on flyer printing.

View all articles by Brad Kartel

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