The Savior of Rural India - Moksha Yug Access is in the business of Rural Supply Chain Management and works towards the welfare of Rural India. Their dream is to have a nation where each person - including those who belong to the low-income category - leads a financially comfortable life. A place where each person not only earns well for a living but also invests for a safe and secure future. They believe that a partnership-oriented approach to alleviating poverty can provide a sustainable platform through which For-Profit & Non- Profit institutions can contribute. Moksha Yug is built on Trust, Dignity and Improved quality of Life, and this is exactly what the brand conveys to the rural consumer. |
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Moksha Yug Access is in the business of Rural Supply Chain Management and works towards the welfare of Rural India. Their dream is to have a nation where each person - including those who belong to the low-income category - leads a financially comfortable life. A place where each person not only earns well for a living but also invests for a safe and secure future. They believe that a partnership-oriented approach to alleviating poverty can provide a sustainable platform through which For-Profit & Non- Profit institutions can contribute. Moksha Yug is built on Trust, Dignity and Improved quality of Life, and this is exactly what the brand conveys to the rural consumer.
Author: Ashley Alfred
Date: Sep 9, 2009 - 3:47:48 AM
More than half of
Being in the business of rural supply management, this company involves input procurement and managing the purchasing-production-distribution through a distribution network. They also provide financial assistance to the local villagers, better known as Micro-financing. The main aim behind this is to make sure that every poor and near poor household has permanent access to high quality financial services for credit savings, insurance and fund transfers.
However, Moksha Yug is not the only corporate working
towards achieving this, their partners from across the globe and
<a href=”http://www.moksha-yug.in”>Moksha-Yug
Access</a> provides income generating services such as microfinance,
retail, healthcare, agribusiness, dairy farming and livelihood services to low
income households in rural India. They also strive to develop a core competence
in Supply Chain Management by building a consistent degree of profitability,
efficient operating systems and partnership model with various product/service
providers. Capitalization on the unique insight gained from the complexities of
Supply Chain Management to franchise the business in rural regions across the
poorest districts of
The main focus of this company is job creation and asset creation for the rural poor. They are making an effort to break the poverty trap that rural citizens in our country are perpetually stuck in.
As of today, the company is working on the opportunities through the Dairy Sector.
Moksha Yug is focusing on this sector and plans to partner with best-in-class companies and institutions to provide this facility to the villagers.
Under this facility, two major supply chain management services will be provided. These are:
The rural farmers will not only have access to quality cattle feed at affordable prices but Moksha Yug will also assist them to reduce the transportation cost they incur to sell their milk to buyers. The farmers will also be provided with an alternative to the local milk buyer who pays them a price almost 50% below the market price. Several productivity enhancement tools such as Artificial Insemination will also be made accessible, with the aim of eventually increasing the milk yield by 20% to 200%.
With all these efforts that the company is taking, Moksha
Yug Access has opened our eyes to see dreams of making
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