Looking Youthful And Feeling Young As You Age And Retire - The search to look young for baby boomers has resulted in an explosion of profits in the cosmetic and plastic surgery markets.
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You are here: DIME Home > Health > Looking Youthful And Feeling Young As You Age And Retire
The search to look young for baby boomers has resulted in an explosion of profits in the cosmetic and plastic surgery markets.
Author: Bob Danes
Date: Dec 15, 2009 - 6:31:15 PM
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Baby boomers might not have a corner on the marketplace for an strong desire to stay young, but they certainly have set a high standard for making a virtual avalanche of product and services to satisfy that need. The hunt to look young for baby boomers has resulted in an increase of income within the cosmetic and cosmetic surgery markets. It's simple to disapprove of the need of baby boomers to want to see themselves as youthful as simple vanity. However it goes a lot deeper than that.
It does not take a lot of research or analysis to see that baby boomers build their identities within the youth movement of the 1960s and 1970s. Before the boomer generation erupted sort of a generational volcano, there really was no youth movement. But in the Nineteen Sixties, when youth culture nearly took over America and indeed world culture, everything modified for baby boomers which changed was never really reversed.
The culture of that time that now seems a long time ago, was one of the worship of youth. That desire to place age on a pedestal and worship everything regarding being young has permeated the culture even as the boomer generation moved into middle age and now is on the verge of creating the most important retirement generation ever.
Not all of the youth worship that's easy to document in baby boomers is simply concerning looking sexy and dreading the physical changes of growing older. Some of what boomer's love about the concept of youth has to try to with the idealism and therefore the commitment to causes that's common for young people. The will to change the planet and to be a force to make mankind higher was half of what made the new youth culture within the Nineteen Sixties thus unique. And as a result of those values are laudable, we really can't completely condemn the need by baby boomers to remain youthful.
So the desire to remain young typically manifests itself in cosmetic attempts to seem young. You can almost appreciate the appeal. We all like to appear young. But the important source of youth isn't a good butt and abs and smooth, wrinkle free skin. The phrase "you're as young as you feel" is usually scoffed at by baby boomers as a low-cost cop out. And it will be used to have an excuse to behave younger than you're and maybe want to socialize with younger people in an unacceptable way. But it will also mirror that an inner youthfulness that is fueled by a youthful outlook on life and a basic policy of good health and exercise will keep anyone spry and vital well into their senior years.
It is when baby boomers mix those elements of "inner youthfulness' with their cosmetic efforts to remain young that they really do retain a lot of their youth beyond what their years would report. We all have met an older man or woman who is so full of life and fun that they leave you feeling older than they are. The sparkle in the eye, the curiosity concerning everything life has to supply and that optimism and idealism that you ordinarily associate with teenagers is actually inspiring when it's being expressed by a senior citizen.
This is often the real youth movement that the baby boomer generation is pioneering. It is more than dying the hair or using Botox and wrinkle creams. It's about being sturdy role models to the youth coming up that they don't have to give up on their dreams and that their idealism and excitement in living will thrive irrespective of what age they are. And if that's the legacy of the baby boomer generation, it's a fine epic for them to leave behind for future generations to enjoy.
View all articles by Bob Danes
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