10 Hints that Comprises SEO Copywriting Handbook - A small handbook that is consisting of 10 different hints and hence will guide everyone to write a proper SEO copy. The different hints will help in achieving the excellence in the market of SEO. |
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You are here: DIME Home > Search Engines & Search Engine Optimization (SEO) > 10 Hints that Comprises SEO Copywriting Handbook
A small handbook that is consisting of 10 different hints and hence will guide everyone to write a proper SEO copy. The different hints will help in achieving the excellence in the market of SEO.
Author: Swaty Agarwal
Date: Nov 20, 2009 - 12:43:39 AM
Starting with SEO copywriting creates lot of confusions with
website content writing. But in reality there is a huge difference like both
the things are just separate poles. Writing contents is not a very tough as
long as SEO is attached with it. As soon as, search engine optimization gets
attached, it makes a lot of difference.
Search engine optimization copywriting is the textual
composition that emphasizes on various wordings that formulates the content of
the website and help in bringing the website on the top position in the search
result pages. While forming the content of the site it should be designed in a
way that, it should start with the title tag, Meta tag. The title tag should
properly describe what the site is all about. The content should maintain the
keyword density along with the keyword frequency. The content should hold
appropriate links to various other pages.
10 Clues that will Guide you:
Clues that will help you for SEO copywriting and will better
guide you to understand the difference between the normal website content
writing and the SEO copywriting. To achieve the proper SEO copywriting few
things should be taken care off, which can be enlisted as follows:
• Researching
proper keywords will help you to get large quality traffic at your website. So,
the keyword searching is important to get the large volume of traffic at your
website as, the web users search by the keywords.
• The title
text should be appropriate. It should exactly match with the content of the
website. It should not describe extra, which is not included in the main
content.
• Make use of
the header H1, H2…tags as these tags can easily crawl by the search engine
crawlers. The heading must contain header tag and not the images.
• Highlight the
occasional appearance of the keywords throughout the content. That will help to
enhance the searching criteria.
• One should
not make over usage of the keywords in a particular page as it looks like
keyword stuffing. Moreover there is no meaning of putting the keywords unnecessarily
in a single page for number of times.
• While giving
any references to the external websites, make sure to provide a link pointing
to the source.
• While using
images in the content, make sure to describe the reason for which it has been placed.
Otherwise it would have no use to put it in the content because the crawlers
can never read images it is necessary to provide alternate texts.
• Be sure to
include the company's details and the contact person's details and the correct
contact number. It will help the other person to contact you when needed. The
contact details should be included either in the contact page or somewhere
else.
• Using of
recognizable fonts is important. Everyone does not have the same set of fonts
as of yours. So, choosing of font should be appropriate so that it can be
readable by everyone.
• Your SEO
friendly copy should be humorous. People want to read the things that you think
which should be conveyed in a very simple terms. At the same time, it should be
remembered that few keywords are necessary for your content to get searched
easily by the crawler.
All these tips will definitely guide you to write a SEO
friendly copy which will achieve user friendliness along with search engine
friendliness.
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